In the evolving world of fitness, one trend continues to stand out: strength training. What was once considered a niche focus has now become a core driver of engagement, retention, and revenue for commercial gyms and fitness centers.

At Pacific Fitness Products, we’ve seen this shift firsthand. Whether it’s a college rec center, multifamily community, or high-end corporate wellness room—strength-focused spaces are leading the way in 2025 gym design.

Strength Training by the Numbers

According to industry data:

  • ✔️ +181% increase in strength equipment sales over the past decade

  • ✔️ +366% rise in time spent using free weights

  • ✔️ Cardio equipment usage is trending down, while strength zones are gaining traction

These stats reflect a clear message: today’s gym-goers want more strength-focused options—and they’re spending more time in those spaces than ever before.

Why Strength Training Drives Engagement

Modern members expect:

  • Functional training zones with sleds, rigs, and turf

  • Free weight areas with power racks and benches

  • A layout that encourages movement and motivation

  • Durable, user-friendly equipment that supports all fitness levels

This shift isn’t just about fitness preferences—it’s about creating spaces that meet real demand and inspire consistent use.

Designing Strength Spaces That Perform

If your facility’s layout still prioritizes rows of cardio, now is the time to rethink your approach. Strength training areas should be:

  • Strategically placed with optimal flow and spacing

  • Visually appealing with open sightlines and modern finishes

  • Equipped with commercial-grade products designed for high traffic

  • Adaptable for group training, individual users, and recovery

At Pacific Fitness Products, we specialize in turning underutilized areas into high-impact strength zones that attract and retain members.

Let’s Build the Future of Fitness—Together

The trend is clear: strength training is the future of fitness center design. Whether you’re renovating an outdated space or planning from the ground up, we’re here to help you create a facility that delivers results—for your users and your business.

Contact us today to talk layout, equipment, and strategy for your next strength-driven upgrade.